I love when two greats come together, like when Pizza Express jumped on the 241 bandwagon with Orange, Idris Elba doing a cameo in the US Office, Sweet AND Salty popcorn, well Sweet and Salty anything really. But H&M really got it right with their collaboration with Alexander Wang, the perfect combination of sultry tones and sporty chic – and they threw in a coord. I applaud you H&M.
Another interesting side project of H&M is their Design Award which is an annual event in it’s fourth year, they give students at selected design schools around the world the opportunity to produce a collection and showcase their talent to a panel of judges, springboarding their career into fashion. The winner takes home 50000 Euros and their collection is awarded a place in Stockholm Fashion Week. There was some insane looks this year, I’m all about oversized clothes and boyfriend fit so there were some real stand outs for me, I loved Andrea Jiapei Li and Ximon Lee’s Collections. Here’s a glimpse of the final 8’s collections, see more at the website here.
Leonard Kocic – Xinom Lee
James Kelly – Andrea Jiapei Li
Graham Fan – Andreas Eklöf
Fiona O’Neil – Magdelena Brozda